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ePlay

For over 25 years

We are the digital partners of goldsmith manufacturers and jewelry brands

Software, marketing, websites, content and technical support for the world of luxury

We are the digital partners of goldsmith manufacturers and jewelry brands
2025 results
of our group’s clients using our solutions!

+3.5K

ACTIVE USERS ON SOFTWARE

+2.7B

SALES WITH XOX SOFTWARE

+72.2M

VISITS TO WEBSITES

+360.3M

SITE IMPRESSIONS ON SEARCH

+1.1B

SOCIAL POST IMPRESSIONS

+4.4K

PHOTOS, VIDEOS, TV SPOTS

Our solutions:

Software and digital services for jewelry manufacturers

ERP, CRM and MES for jewelry management and production, together with websites, professional photography, marketing and IT infrastructure.

For over 25 years ePlay has supported manufacturers, workshops, subcontractors and brands that produce jewelry in digitizing business processes. The expertise of the eManager, eCreative, eLight, eNetwork and eSystem divisions connects software, production, the sales network, communication and technology infrastructure through a single ecosystem specialized for the jewelry supply chain.

  • Organize collections, variants, materials, price lists and product data for jewelry manufacturing.
  • Coordinate orders, production, the sales office and the distribution network through connected processes.
  • Keep management systems, catalogs, B2B platforms, websites and sales tools up to date.
  • Enhance jewelry through professional photography, video, CGI and marketing activities.
  • Protect data, email, devices and company infrastructure with IT, cloud and cybersecurity services for the jewelry sector.
  • Integrate software, content and technology through a single partner specialized in the jewelry sector.
Video dimostrativo — contenuto descritto nel testo accanto.

Why choose ePlay?

ePlay understands the processes of jewelry companies, from managing collections, variants and materials through to production, subcontracting and the sales network. This specialization makes it possible to develop solutions aligned with the real needs of manufacturers, workshops, subcontractors and brands in the jewelry sector.

ePlay — why choose ePlay
ePlay — why choose ePlay

They chose us

And many more…

FAQ

  • Who is ePlay and what do you do?

    ePlay is a company within the XOX Group dedicated to jewellery manufacturers and brands. We support companies with digitalisation through software, website development, visual content, communication and marketing. Our work is designed to simplify day-to-day operations, improve processes and provide practical tools to grow in the market.

  • Do you work in other industries?

    No. We focus exclusively on jewellery. That lets us be fully effective without redesigning from scratch every time: we grow and innovate in the same sector, together with our clients.

  • Are you software resellers?

    No. All our solutions are proprietary: we develop, manage and evolve them in-house. That ensures customisation, continuity and direct support with no intermediaries.

  • Do you also provide hardware and technical support?

    Yes. We do not manufacture hardware ourselves, but we are a certified Dell partner. We supply computers, printers and more. Clients have a single point of contact for everything digital.

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