Updates, publications, events and content that tell our work and the context we operate in every day. From press coverage to editorial pieces, from trade shows to new releases, through to projects and partnerships. A place to follow closely what we do and how the world of luxury evolves.
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VicenzaOro September 2026 marked a new milestone for XOX Group on the path begun in January with the launch of Babylon. Together with ePlay and Art&sofT, the group returned to the fair to show how Artificial Intelligence can enter company processes in practice.
The video of the event held by XOX Group at VicenzaOro September 2026 tells a new phase in Babylon’s journey: from introducing Artificial Intelligence into company processes to its concrete application in the daily work of jewellery businesses.
In Preziosa Magazine, XOX Group announces its return to Vicenzaoro September: Babylon presents the first results of its AI for jewellery, with real use cases and integration into existing business systems.
In Preziosa Magazine, XOX Group talks about how Babylon personalizes the B2B channel in luxury: updated data from the management system, autonomy for the business customer and targeted commercial workflows.
In Preziosa Magazine, XOX Group talks about how CRM is evolving into an integrated operations center and how Babylon transforms data and conversations into operational actions for luxury SMEs.
XOX Group consolidates its role as a luxury partner with an integrated ecosystem: Babylon, presented at Vicenzaoro, integrates company systems and transforms data into operational tools; ePlay is aimed at goldsmith producers and brands, Art&sofT at high-end boutiques and retailers.
In the luxury sector, digital transformation is no longer an option, but a necessity.
At Vicenzaoro January 2026, Babylon integrates artificial intelligence into the systems already in use by jewelry stores, to streamline processes and decisions without accumulating inconclusive software.
Launched during the last edition of Vicenzaoro, Babylon by ePlay and ArtsofT is a native Artificial Intelligence technology that opens a new phase of digital evolution for the jewelry sector. Launched during the last edition of.
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