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ePlay/ArtsofT innovates the jewelry sector: the new XOX CRM module has been developed
ePlay and ArtsofT, from the Valencian base, present the evolution of the XOX CRM module for jewellery: the aim is to transform B2B and B2C contacts into lasting and measurable relationships, with tidy data and tools suitable for boutiques and brands.
The CRM integrates with ERP and processes already in use, reducing duplication and operational times. In a crowded market, those who manage customers and pipelines well—without silos between sales, warehouse and marketing—gain a concrete advantage; the group offers native vertical instruments, not generic adaptations.
