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A continuous look at what we do and how the goldsmith sector evolves.
Updates, publications, events and content that tell our work and the context we operate in every day. From press coverage to editorial pieces, from trade shows to new releases, through to projects and partnerships. A place to follow closely what we do and how the world of luxury evolves.
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They talk about usReadXOX Group at Vicenzaoro: the first results of Babylon, its AI for jewellery
In Preziosa Magazine, XOX Group announces its return to Vicenzaoro September: Babylon presents the first results of its AI for jewellery, with real use cases and integration into existing business systems.
They talk about usReadXOX Group: AI makes the luxury B2B experience personal
In Preziosa Magazine, XOX Group talks about how Babylon personalizes the B2B channel in luxury: updated data from the management system, autonomy for the business customer and targeted commercial workflows.
They talk about usReadXOX Group, with Babylon CRM becomes effective, intelligent and predictive
In Preziosa Magazine, XOX Group talks about how CRM is evolving into an integrated operations center and how Babylon transforms data and conversations into operational actions for luxury SMEs.
They talk about usReadXOX Group, AI enters the heart of luxury
XOX Group consolidates its role as a luxury partner with an integrated ecosystem: Babylon, presented at Vicenzaoro, integrates company systems and transforms data into operational tools; ePlay is aimed at goldsmith producers and brands, Art&sofT at high-end boutiques and retailers.
They talk about usReadBabylon: the digital evolution for the luxury industry is here and now
In the luxury sector, digital transformation is no longer an option, but a necessity.
They talk about usReadBabylon: Artificial Intelligence revolutionizes jewelry
At Vicenzaoro January 2026, Babylon integrates artificial intelligence into the systems already in use by jewelry stores, to streamline processes and decisions without accumulating inconclusive software.
They talk about usReadBabylon, alongside ePlay and ArtsofT
Launched during the last edition of Vicenzaoro, Babylon by ePlay and ArtsofT is a native Artificial Intelligence technology that opens a new phase of digital evolution for the jewelry sector. Launched during the last edition of.
They talk about usReadVOJ26 | ArtsofT - BABYLON: ARTIFICIAL INTELLIGENCE THAT TRANSFORMS YOUR COMPANY DATA INTO ACTIONS
The official video of the speech held by XOX Group at VicenzaOro January 2026 recounts the moment dedicated to Babylon and the role of Artificial Intelligence in the processes of the goldsmith and luxury retail sectors. An intervention designed to share the group's vision of the digital evolution of companies, where data, tools and skills become part of a more connected and operational ecosystem. Through the main passages of the speech, a concrete vision of AI emerges: not a distant technology, but a daily ally for brands, producers and boutiques, capable of connecting information, systems and people to make decisions faster, more aware and business-oriented.
Events and fairsReadVicenzaOro January 2026: Babylon brings AI into jewelery processes
VicenzaOro January 2026 was much more than a presence at the fair for XOX Group: ePlay and Art&sofT united by Babylon, the artificial intelligence that supports production and retail. The January 19th meeting on AI, data and process integrations.
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