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Digital Synergy for High-end Jewelery by ePlay and ArtsofT
In a demanding market, selling well and building loyalty over time makes the difference. For over 25 years ePlay and ArtsofT have been offering vertical digital solutions for fine jewelery and watchmaking: ePlay works alongside brands and manufacturers, with tools for B2B and B2B2C logics; ArtsofT is focused on high-end retail. Together they cover the entire supply chain with a connected ecosystem.
The central element is XOX, ERP and CRM developed in-house for the segment: orders, logistics, invoicing, personalized purchasing path and marketing levers consistent with the brand. The group also integrates sites, e-commerce, digital communication and visual production, including efficiency, image and compliance with the requirements of large brands.
